Marketing Movie Magic
On this episode of the pod, we’re joined by our longtime friend, Jill Witecki, Vice President and Director of Marketing for Tampa Theatre.
Jill takes the lead in amplifying buzz around the Theatre's 600+ annual showtimes and fostering civic connections. She curates partnerships that not only entertain but also educate and enlighten our vibrant community! Jill kicked off her career as a wordsmith extraordinaire at the Tampa Tribune. From covering community events to spinning tales in the weekly humor/lifestyle column, 'The Quarterlifer,' she left an indelible mark.
She spent a solid nine years mastering the art of Public Relations at Busch Gardens Tampa Bay, expertly handling media relations and crisis communications for the famed theme park. Fast forward to October 2012, Jill stepped into the spotlight as a key player in the Tampa Theatre executive team.
Grab some popcorn as Jill takes us behind the curtain, revealing the enchanting world of marketing a majestic movie palace. Explore the intricacies of fundraising and discover the secrets that keep the magic alive. Join us for a captivating journey into the art of marketing in the realm of cinema grandeur.
Here are the top 5 buzzworthy takeaways:
Fundraising is like dating.
Marketing is storytelling.
Focus on the feeling, the magic.
Program with a purpose.
Create core memories.
Big thanks to Jill Witecki for the laughs and blockbuster conversation! We’ll see you at the Theatre!